Consumer Oriented Articles
The content of your newsletters, email messages, social posts and blogs will help build your brand and reputation by
supporting your point of difference to become their real estate professional. Quality content drives traffic which can improve search engine rankings which in turn, drives more
traffic.
With the InTouch you'll receive weekly articles tailored to timely topics that showcase your point of difference. Save time by having InTouch automatically post the articles to top social networks and your blog.1
Benefits
Besides the immediate advantage of staying in touch with your contacts and customers, you have the opportunity
to create more traffic to your website by offering substantial information that buyers and sellers are
searching for. Your rankings will improve on search engines because they value the new content and can even be
optimized with keywords.
- Increase presence on major search engines
- Speak directly to customers, contacts and prospects
- Promote personal brand to customers
- Create differentiation from competition
- Build long-lasting relationships
- Make announcements and publish press releases
- Exploit a marketing niche
- Provide well-qualified leads
Most agents realize with all too great an understanding of why they need to stay in touch. The challenge is to regularly
send compelling and engaging content on a regular basis over time. Agents have more than enough to fill their
schedules and providing the new timely articles times falls to the bottom of the list. The realization comes when
it’s been months since you last sent a mailing, posted on social networks or on your blog and you’re wondering why it isn’t getting results.
Your newsletters and email messages will be well received and achieve their goal if they look professional and aren’t constantly
asking them to buy or sell. The strategy is to provide regular information that will make them better
homeowners. The articles will be on a variety of topics that concern all homeowners, current or future.
For the cost of postage and printing for one mailing, you can have quality content for your blog or newsletter
delivered weekly.
Past Articles
Risk Determines Rate
Single-Family Homes for Rentals
Which Value Do You Use?
Star Spangled Banner
Second Homes Treated Differently
If I'd Only Bought
Gift of Inherit
Assumption Opportunity
Pre-approval Gives Everyone Confidence
Protect Yourself
Just a thought
It's Worth Checking Out
Save Money...Be Comfortable
Have You Backed Up Your Home?
Before You Call the Repairman
When Mortgage Debt is Cancelled
Another Indication
Fix It Anyway
The IDEAL Investment
Great Investment
1 Automated posting available for the following blog engines only: Wordpress, Blogger, TypePad
2 Graphic images may not be included due to intellectual property rights.